Podcast

Podcast

Our podcast is called “Get the goods moving”. The subtitle: “The podcast at the interface between marketing and sales.” In each episode, Michael Frank interviews personalities who deal with this subject. Experts from marketing and sales, from the field and the classroom. The interplay of marketing and sales is explored from ever-changing perspectives. Listen in. It’s worth it.
Podcast-Episode 4 – Constance Dada

How to make a science out of distribution

The story:
As we all know, you can make a science out of anything. In some cases, you wonder if it’s necessary. In this case, however, we clearly say yes! Our guests are people who work at the interface between marketing and sales. Like Prof. Dr. Christian Schmitz, who holds a chair in Sales Management at the Ruhr University in Bochum. His mission: to link research with practice and use scientific findings to make sales work more successful. What he has already researched and what findings he has come to in the process are our topics in today’s episode.

Podcast-Episode 4 – Constance Dada

New Work: What the work of tomorrow may look like

The story:
Everything is new in this episode! It’s not just about the topic of “New Work”. Today Martin Süßmuth is also on board as co-host. Because both crew leaders have a special relationship with the current discussion partner, Dr. Michael Trautmann. In addition to a joint formative trip to Silicon Valley, Martin is a participant in Michael Trautmann’s “New Work Master Skills” programme. Besides a joint formative trip to Silicon Valley, Martin is a participant in Michael Trautmann’s “New Work Master Skills” programme. “New Work” is also the core topic of the very successful podcast “On the Way to New Work”, which Michael Trautmann runs together with Christoph Magnussen.

We then realised that we didn’t need superheroes to do something like that, but that really normal guys could do it.

Serkan Eren
Founder of the international aid organisation STELP e. V.
in the podcast “Get the goods moving.”
Podcast-Episode 4 – Constance Dada

How a global aid organisation emerges from a personal catastrophe.

Serkan Eren, 38, was a fitness coach before he founded the aid organisation …
Podcast-Episode 4 – Constance Dada

How to make pharmacies successful and become successful in pharmacies.

130 employees, four branches. At first glance, that doesn’t sound like a …

Podcast-Episode 4 – Constance Dada

How HARTMANN launches new products during Covid-19.

A large-scale product launch was planned to consolidate and expand the company’s position on the market. Everything was going …
Podcast-Episode 4 – Constance Dada

How to capture an audience and take sales communication to new heights.

Internal podcasts are THE current hot topic in internal communication. And in this case, focusing on the speaker’s own .…

Podcast-Episode 4 – Constance Dada

How to win over pharmacy teams.

“Good prices. Good recovery.” We’re all familiar with it. After all, it is the tag line of Germany’s most well-known medicine brand…
Podcast-Episode 5 – Ute Wynands

How to stay a start-up after 135 years.

“We create quality of life”, as DR. KADE says, for all of 135 years. With brands that everyone knows …
Podcast-Episode 4 – Constance Dada

How to talk to be the talk of the town.

At the interface between sales and marketing, somewhere along the line …

Podcast-Episode 3 – Thomas Raith

How to rev up a bicycle.

A stroke of luck for all those who want to deal with the formation of a market: the rapid development of the …
Podcast-Episode 2 –David Grossmann

How a sales pitch saves lives with an inspiring story.

Managing a brand icon isn’t always plain sailing. David Grossmann …
Podcast-Episode 1 – Rembert Horstmann

How to get marketing for a lift off the ground.

Prof. Rembert Horstmann is a sales legend. Now chair at the prestigious …