How HARTMANN launches new products during Covid-19.
a large-scale product launch was planned to consolidate and expand the company’s position on the market. Everything was going according to plan. Marketing and sales coordinated, worked together, everything was all set to go and then … Covid broke out. In this podcast, Marika Salzer (Marketing Manager Wundmanagement Germany) and Carsten Balding (Sales Manager Pharmacy/Sanitenhäuser Germany) from Paul Hartmann AG describe how they still managed to motivate, train, and inspire team spirit in order to focus all energies on what was to become the launch of a success story.
How to capture an audience and take sales communication to new heights.
internal podcasts are THE current hot topic in internal communication. And in this case, focusing on the speaker’s own sales force. Erstwhile sales pro Dan Freisem and now start-up founder of hearo (www.hearo.net), knows what he is talking about when he says: “Podcasts are more personal than SLACK and more flexible than ZOOM!” – and to finish with, he explains how to turn a podcast into a listen-in knowledge platform on all relevant sales content.
Our vision is to bring podcasts to the corporate worlds and to develop a central platform for in-house podcasts with B2B audio content.
Co-founder – podcast start-up “hearo”
in the podcast “Get the goods moving.”