New positioning

Feb 3, 2022

Bosch Siemens Home Appliances New positioning Bosch Siemens Home Appliances ‹ BACK Winning four. BRIEF “Simply Healthy” embodies a completely new strategic direction in communicating Bosch white goods. While in the past technical possibilities had been the driver of...

New brand image

Feb 3, 2022

Naturana New brand presence Naturana ‹ BACK Future rooted in tradition. Brand relaunch for Naturana. BRIEF Naturana has been producing premium underwear for 100 years. The traditional Swabian company attaches great importance to high quality and the optimum fit for...

Awareness campaign

Feb 3, 2022

GPM Deutsche Gesellschaft für Projektmanagement GPM ‹ BACK Changing the world project by project – the product relaunch. BRIEF Die Deutsche Gesellschaft für Projektmanagement (German Project Management Association) turns out qualified project managers. They are...

Product launch

Feb 3, 2022

Kalkhoff Integrale Product launch Kalkhoff Integrale ‹ BACK How we helped Kalkhoff ride to success. BRIEF Kalkhoff is one of Germany’s traditional bicycle brands and a pioneer in the field of electric bikes. In 2015, the brand set new standards in this segment with...

Sale with style

Feb 3, 2022

Aqua Römer Stylish sell-off campaign Aqua Römer ‹ BACK Power your day. Celebrate the moment. Make your retailer happy. BRIEF The water market is highly competitive, profits slim. Customers are seduced by special offers, the trend is towards the low-price segment,...