{"id":34220,"date":"2025-07-28T10:14:44","date_gmt":"2025-07-28T08:14:44","guid":{"rendered":"https:\/\/www.diecrew.de\/case\/wow-a-reversible-key-takes-the-market-by-storm\/"},"modified":"2025-07-28T14:52:00","modified_gmt":"2025-07-28T12:52:00","slug":"wow-a-reversible-key-takes-the-market-by-storm","status":"publish","type":"project","link":"https:\/\/www.diecrew.de\/en\/case\/wow-a-reversible-key-takes-the-market-by-storm\/","title":{"rendered":"WOW! A Reversible Key Takes the Market by Storm"},"content":{"rendered":"

[et_pb_section fb_built=”1″ disabled_on=”on|on|off” _builder_version=”4.27.4″ background_enable_color=”off” background_image=”https:\/\/www.diecrew.de\/wp-content\/uploads\/2025\/07\/Header-dormakaba-Revy-1920px-Desktop.jpg” background_blend=”multiply” min_height=”450px” height=”450px” max_height=”450px” z_index_tablet=”500″ box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” locked=”off” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ module_class=”grau580-box” _builder_version=”4.16″ min_height=”350px” height=”350px” max_height=”350px” z_index_tablet=”500″ box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Banner + Text” _builder_version=”4.27.4″ text_text_color=”#666666″ text_font_size=”28px” text_line_height=”1.2em” header_text_color=”#FFFFFF” header_font_size=”53px” header_line_height=”1.3em” header_2_text_color=”#FFFFFF” header_2_font_size=”22px” background_layout=”dark” width=”500px” width_tablet=”600px” width_phone=”600px” width_last_edited=”on|desktop” custom_margin=”0px|||||” text_font_size_tablet=”” text_font_size_phone=”24px” text_font_size_last_edited=”on|phone” header_font_size_tablet=”” header_font_size_phone=”42px” header_font_size_last_edited=”on|phone” header_2_font_size_tablet=”” header_2_font_size_phone=”” header_2_font_size_last_edited=”on|phone” z_index_tablet=”500″ global_colors_info=”{}”]<\/p>\n

Making a WOW Impact in the Value Segment<\/h1>\n

International product campaign for dormakaba’s new reversible key system.<\/h2>\n

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Making a WOW Impact in the Value Segment <\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ custom_padding=”||50px|||” locked=”off” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ custom_margin=”0px||0px|” custom_padding=”0px||0px|” z_index_tablet=”500″ box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Small Headline” module_class=”headline-small” _builder_version=”4.16″ text_text_color=”#479ad5″ text_font_size=”11px” text_letter_spacing=”1px” custom_margin=”||0px|” link_option_url=”https:\/\/www.diecrew.de\/en\/work\/” z_index_tablet=”500″ text_text_shadow_horizontal_length_tablet=”0px” text_text_shadow_vertical_length_tablet=”0px” text_text_shadow_blur_strength_tablet=”1px” link_text_shadow_horizontal_length_tablet=”0px” link_text_shadow_vertical_length_tablet=”0px” link_text_shadow_blur_strength_tablet=”1px” ul_text_shadow_horizontal_length_tablet=”0px” ul_text_shadow_vertical_length_tablet=”0px” ul_text_shadow_blur_strength_tablet=”1px” ol_text_shadow_horizontal_length_tablet=”0px” ol_text_shadow_vertical_length_tablet=”0px” ol_text_shadow_blur_strength_tablet=”1px” quote_text_shadow_horizontal_length_tablet=”0px” quote_text_shadow_vertical_length_tablet=”0px” quote_text_shadow_blur_strength_tablet=”1px” header_text_shadow_horizontal_length_tablet=”0px” header_text_shadow_vertical_length_tablet=”0px” header_text_shadow_blur_strength_tablet=”1px” header_2_text_shadow_horizontal_length_tablet=”0px” header_2_text_shadow_vertical_length_tablet=”0px” header_2_text_shadow_blur_strength_tablet=”1px” header_3_text_shadow_horizontal_length_tablet=”0px” header_3_text_shadow_vertical_length_tablet=”0px” header_3_text_shadow_blur_strength_tablet=”1px” header_4_text_shadow_horizontal_length_tablet=”0px” header_4_text_shadow_vertical_length_tablet=”0px” header_4_text_shadow_blur_strength_tablet=”1px” header_5_text_shadow_horizontal_length_tablet=”0px” header_5_text_shadow_vertical_length_tablet=”0px” header_5_text_shadow_blur_strength_tablet=”1px” header_6_text_shadow_horizontal_length_tablet=”0px” header_6_text_shadow_vertical_length_tablet=”0px” header_6_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” locked=”off” global_colors_info=”{}”]<\/p>\n

\u2039<\/b> BACK<\/b><\/h3>\n

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Positioning dormakaba’s new reversible key system revy in the competitive value-for-money segment through an emotional \u201cWOW!\u201d concept.<\/p>\n

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THE INITIAL SITUATION:<\/h3>\n

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dormakaba, inventor of the reversible key and premium access solutions provider, faced the opportunity to enter the growing value-for-money segment. With the new reversible key system revy, dormakaba strategically expanded its product portfolio to reach new target groups including wholesalers and end customers. <\/p>\n

[\/et_pb_text][et_pb_text admin_label=”Unsere Leistungen” module_class=”headline-small” _builder_version=”4.27.4″ text_text_color=”#479ad5″ text_font_size=”11px” text_letter_spacing=”1px” custom_margin=”||0px|” z_index_tablet=”500″ text_text_shadow_horizontal_length_tablet=”0px” text_text_shadow_vertical_length_tablet=”0px” text_text_shadow_blur_strength_tablet=”1px” link_text_shadow_horizontal_length_tablet=”0px” link_text_shadow_vertical_length_tablet=”0px” link_text_shadow_blur_strength_tablet=”1px” ul_text_shadow_horizontal_length_tablet=”0px” ul_text_shadow_vertical_length_tablet=”0px” ul_text_shadow_blur_strength_tablet=”1px” ol_text_shadow_horizontal_length_tablet=”0px” ol_text_shadow_vertical_length_tablet=”0px” ol_text_shadow_blur_strength_tablet=”1px” quote_text_shadow_horizontal_length_tablet=”0px” quote_text_shadow_vertical_length_tablet=”0px” quote_text_shadow_blur_strength_tablet=”1px” header_text_shadow_horizontal_length_tablet=”0px” header_text_shadow_vertical_length_tablet=”0px” header_text_shadow_blur_strength_tablet=”1px” header_2_text_shadow_horizontal_length_tablet=”0px” header_2_text_shadow_vertical_length_tablet=”0px” header_2_text_shadow_blur_strength_tablet=”1px” header_3_text_shadow_horizontal_length_tablet=”0px” header_3_text_shadow_vertical_length_tablet=”0px” header_3_text_shadow_blur_strength_tablet=”1px” header_4_text_shadow_horizontal_length_tablet=”0px” header_4_text_shadow_vertical_length_tablet=”0px” header_4_text_shadow_blur_strength_tablet=”1px” header_5_text_shadow_horizontal_length_tablet=”0px” header_5_text_shadow_vertical_length_tablet=”0px” header_5_text_shadow_blur_strength_tablet=”1px” header_6_text_shadow_horizontal_length_tablet=”0px” header_6_text_shadow_vertical_length_tablet=”0px” header_6_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” global_colors_info=”{}”]<\/p>\n

THE PROJECT OBJECTIVES:<\/h3>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.4″ text_font=”|300|||||||” hover_enabled=”0″ text_font_size_tablet=”” text_font_size_phone=”16px” text_font_size_last_edited=”on|phone” z_index_tablet=”500″ text_text_shadow_horizontal_length_tablet=”0px” text_text_shadow_vertical_length_tablet=”0px” text_text_shadow_blur_strength_tablet=”1px” link_text_shadow_horizontal_length_tablet=”0px” link_text_shadow_vertical_length_tablet=”0px” link_text_shadow_blur_strength_tablet=”1px” ul_text_shadow_horizontal_length_tablet=”0px” ul_text_shadow_vertical_length_tablet=”0px” ul_text_shadow_blur_strength_tablet=”1px” ol_text_shadow_horizontal_length_tablet=”0px” ol_text_shadow_vertical_length_tablet=”0px” ol_text_shadow_blur_strength_tablet=”1px” quote_text_shadow_horizontal_length_tablet=”0px” quote_text_shadow_vertical_length_tablet=”0px” quote_text_shadow_blur_strength_tablet=”1px” header_text_shadow_horizontal_length_tablet=”0px” header_text_shadow_vertical_length_tablet=”0px” header_text_shadow_blur_strength_tablet=”1px” header_2_text_shadow_horizontal_length_tablet=”0px” header_2_text_shadow_vertical_length_tablet=”0px” header_2_text_shadow_blur_strength_tablet=”1px” header_3_text_shadow_horizontal_length_tablet=”0px” header_3_text_shadow_vertical_length_tablet=”0px” header_3_text_shadow_blur_strength_tablet=”1px” header_4_text_shadow_horizontal_length_tablet=”0px” header_4_text_shadow_vertical_length_tablet=”0px” header_4_text_shadow_blur_strength_tablet=”1px” header_5_text_shadow_horizontal_length_tablet=”0px” header_5_text_shadow_vertical_length_tablet=”0px” header_5_text_shadow_blur_strength_tablet=”1px” header_6_text_shadow_horizontal_length_tablet=”0px” header_6_text_shadow_vertical_length_tablet=”0px” header_6_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” global_colors_info=”{}” custom_css_main_element=”hyphens: none;||word-break: normal;” sticky_enabled=”0″]<\/p>\n

The campaign was intended to position revy as a smart, reliable, and affordable reversible key system. This meant convincing partners of the sales benefits while showcasing security and comfort features to end users. A key challenge was ensuring dormakaba’s premium DNA remained recognizable even in the value segment. <\/p>\n

[\/et_pb_text][et_pb_text admin_label=”Unsere Leistungen” module_class=”headline-small” _builder_version=”4.27.4″ text_text_color=”#479ad5″ text_font_size=”11px” text_letter_spacing=”1px” custom_margin=”||0px|” z_index_tablet=”500″ text_text_shadow_horizontal_length_tablet=”0px” text_text_shadow_vertical_length_tablet=”0px” text_text_shadow_blur_strength_tablet=”1px” link_text_shadow_horizontal_length_tablet=”0px” link_text_shadow_vertical_length_tablet=”0px” link_text_shadow_blur_strength_tablet=”1px” ul_text_shadow_horizontal_length_tablet=”0px” ul_text_shadow_vertical_length_tablet=”0px” ul_text_shadow_blur_strength_tablet=”1px” ol_text_shadow_horizontal_length_tablet=”0px” ol_text_shadow_vertical_length_tablet=”0px” ol_text_shadow_blur_strength_tablet=”1px” quote_text_shadow_horizontal_length_tablet=”0px” quote_text_shadow_vertical_length_tablet=”0px” quote_text_shadow_blur_strength_tablet=”1px” header_text_shadow_horizontal_length_tablet=”0px” header_text_shadow_vertical_length_tablet=”0px” header_text_shadow_blur_strength_tablet=”1px” header_2_text_shadow_horizontal_length_tablet=”0px” header_2_text_shadow_vertical_length_tablet=”0px” header_2_text_shadow_blur_strength_tablet=”1px” header_3_text_shadow_horizontal_length_tablet=”0px” header_3_text_shadow_vertical_length_tablet=”0px” header_3_text_shadow_blur_strength_tablet=”1px” header_4_text_shadow_horizontal_length_tablet=”0px” header_4_text_shadow_vertical_length_tablet=”0px” header_4_text_shadow_blur_strength_tablet=”1px” header_5_text_shadow_horizontal_length_tablet=”0px” header_5_text_shadow_vertical_length_tablet=”0px” header_5_text_shadow_blur_strength_tablet=”1px” header_6_text_shadow_horizontal_length_tablet=”0px” header_6_text_shadow_vertical_length_tablet=”0px” header_6_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” global_colors_info=”{}”]<\/p>\n

THE OUTCOME:<\/h3>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.4″ text_font=”|300|||||||” text_font_size_tablet=”” text_font_size_phone=”16px” text_font_size_last_edited=”on|phone” z_index_tablet=”500″ text_text_shadow_horizontal_length_tablet=”0px” text_text_shadow_vertical_length_tablet=”0px” text_text_shadow_blur_strength_tablet=”1px” link_text_shadow_horizontal_length_tablet=”0px” link_text_shadow_vertical_length_tablet=”0px” link_text_shadow_blur_strength_tablet=”1px” ul_text_shadow_horizontal_length_tablet=”0px” ul_text_shadow_vertical_length_tablet=”0px” ul_text_shadow_blur_strength_tablet=”1px” ol_text_shadow_horizontal_length_tablet=”0px” ol_text_shadow_vertical_length_tablet=”0px” ol_text_shadow_blur_strength_tablet=”1px” quote_text_shadow_horizontal_length_tablet=”0px” quote_text_shadow_vertical_length_tablet=”0px” quote_text_shadow_blur_strength_tablet=”1px” header_text_shadow_horizontal_length_tablet=”0px” header_text_shadow_vertical_length_tablet=”0px” header_text_shadow_blur_strength_tablet=”1px” header_2_text_shadow_horizontal_length_tablet=”0px” header_2_text_shadow_vertical_length_tablet=”0px” header_2_text_shadow_blur_strength_tablet=”1px” header_3_text_shadow_horizontal_length_tablet=”0px” header_3_text_shadow_vertical_length_tablet=”0px” header_3_text_shadow_blur_strength_tablet=”1px” header_4_text_shadow_horizontal_length_tablet=”0px” header_4_text_shadow_vertical_length_tablet=”0px” header_4_text_shadow_blur_strength_tablet=”1px” header_5_text_shadow_horizontal_length_tablet=”0px” header_5_text_shadow_vertical_length_tablet=”0px” header_5_text_shadow_blur_strength_tablet=”1px” header_6_text_shadow_horizontal_length_tablet=”0px” header_6_text_shadow_vertical_length_tablet=”0px” header_6_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” global_colors_info=”{}”]Our \u201cWOW!\u201d concept resulted in an international campaign that uses surprising communication to create attention and invite closer inspection. A comprehensive marketing package including key visuals, sales brochures, flyers, POS materials, and social media content supports the market entry. The modular campaign transforms revy’s technical advantages into emotional experiences, convincing both target groups through clear messaging.
\n<\/span>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”50px||50px||false|false” custom_padding=”0px||0px||false|false” locked=”off” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.0″ _module_preset=”default” custom_padding=”0px||0px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.24.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_code _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”||0px||false|false” custom_padding=”20px||20px||false|false” global_colors_info=”{}”]<\/p>\n

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[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.23.4″ custom_padding=”0px||0px||false|false” locked=”off” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ width=”100%” max_width=”2560px” module_alignment=”center” custom_padding=”0px||0px|||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_image src=”https:\/\/www.diecrew.de\/wp-content\/uploads\/2025\/07\/dormakaba-Revy-1.jpg” alt=”Case” title_text=”dormakaba-Revy-1″ force_fullwidth=”on” _builder_version=”4.27.4″ custom_margin=”||0px||false|false” custom_padding=”0px||0px||false|false” global_colors_info=”{}”][\/et_pb_image][et_pb_image src=”https:\/\/www.diecrew.de\/wp-content\/uploads\/2025\/07\/dormakaba-Revy-2.jpg” alt=”Case” title_text=”dormakaba-Revy-2″ force_fullwidth=”on” _builder_version=”4.27.4″ custom_margin=”||0px||false|false” custom_padding=”0px||0px||false|false” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|phone” _builder_version=”4.27.4″ _module_preset=”default” max_width=”1920px” module_alignment=”center” custom_margin=”0px||0px||false|false” custom_padding=”0px||0px||false|false” custom_padding_tablet=”50px||||false|false” custom_padding_phone=”50px||0px||false|false” locked=”off” global_colors_info=”{}”][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” gutter_width=”1″ make_equal=”on” custom_padding_last_edited=”on|tablet” module_class=”basis-funf” _builder_version=”4.27.4″ custom_margin=”||||false|false” custom_margin_tablet=”||0px||false|false” custom_margin_phone=”||||false|false” custom_margin_last_edited=”on|desktop” custom_padding=”80px|0px|50px|0px|false|false” custom_padding_tablet=”0px||50px|0px|false|false” custom_padding_phone=”” z_index_tablet=”500″ box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” locked=”off” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.24.2″ custom_padding=”|0px||0px|false|false” custom_padding_tablet=”” custom_padding_phone=”||40px||false|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/www.diecrew.de\/wp-content\/uploads\/2023\/08\/Michael-Frank.jpg” alt=”Michael Frank” title_text=”Michael Frank” align_tablet=”” align_phone=”left” align_last_edited=”on|desktop” _builder_version=”4.27.4″ width=”80%” module_alignment=”right” custom_margin=”|0px|||false|false” custom_margin_tablet=”|0px|||false|false” custom_margin_phone=”|0px||0px|false|false” custom_margin_last_edited=”on|phone” custom_padding=”|30px|||false|false” custom_padding_tablet=”|0px|10px||false|false” custom_padding_phone=”|0px|0px|0px|false|false” custom_padding_last_edited=”on|tablet” z_index_tablet=”500″ module_alignment_tablet=”right” module_alignment_phone=”right” module_alignment_last_edited=”on|desktop” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” locked=”off” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.24.2″ custom_padding=”|20px||0px|false|false” custom_padding_tablet=”” custom_padding_phone=”||40px||false|false” custom_padding_last_edited=”on|phone” border_color_right=”#dddddd” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.27.4″ text_font=”|300|||||||” text_font_size=”14px” custom_margin=”||10px||false|false” custom_padding=”||0px||false|false” text_font_size_tablet=”” text_font_size_phone=”18px” text_font_size_last_edited=”on|phone” z_index_tablet=”500″ text_text_shadow_horizontal_length_tablet=”0px” text_text_shadow_vertical_length_tablet=”0px” text_text_shadow_blur_strength_tablet=”1px” link_text_shadow_horizontal_length_tablet=”0px” link_text_shadow_vertical_length_tablet=”0px” link_text_shadow_blur_strength_tablet=”1px” ul_text_shadow_horizontal_length_tablet=”0px” ul_text_shadow_vertical_length_tablet=”0px” ul_text_shadow_blur_strength_tablet=”1px” ol_text_shadow_horizontal_length_tablet=”0px” ol_text_shadow_vertical_length_tablet=”0px” ol_text_shadow_blur_strength_tablet=”1px” quote_text_shadow_horizontal_length_tablet=”0px” quote_text_shadow_vertical_length_tablet=”0px” quote_text_shadow_blur_strength_tablet=”1px” header_text_shadow_horizontal_length_tablet=”0px” header_text_shadow_vertical_length_tablet=”0px” header_text_shadow_blur_strength_tablet=”1px” header_2_text_shadow_horizontal_length_tablet=”0px” header_2_text_shadow_vertical_length_tablet=”0px” header_2_text_shadow_blur_strength_tablet=”1px” header_3_text_shadow_horizontal_length_tablet=”0px” header_3_text_shadow_vertical_length_tablet=”0px” header_3_text_shadow_blur_strength_tablet=”1px” header_4_text_shadow_horizontal_length_tablet=”0px” header_4_text_shadow_vertical_length_tablet=”0px” header_4_text_shadow_blur_strength_tablet=”1px” header_5_text_shadow_horizontal_length_tablet=”0px” header_5_text_shadow_vertical_length_tablet=”0px” header_5_text_shadow_blur_strength_tablet=”1px” header_6_text_shadow_horizontal_length_tablet=”0px” header_6_text_shadow_vertical_length_tablet=”0px” header_6_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” locked=”off” global_colors_info=”{}”]Michael Frank<\/strong>
\nChief executive officer | Owner[\/et_pb_text][et_pb_divider color=”#dddddd” disabled_on=”off|off|off” module_class=”case-2-teiler” _builder_version=”4.24.2″ custom_margin=”20px||0px||false|false” custom_padding=”0px||0px||false|false” z_index_tablet=”500″ box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” locked=”off” global_colors_info=”{}”][\/et_pb_divider][et_pb_text _builder_version=”4.24.2″ text_font_size=”12px” text_line_height=”1.6em” ul_font_size=”16px” custom_margin=”0px||10px||false|false” custom_padding=”0px|||||” text_font_size_tablet=”” text_font_size_phone=”14px” text_font_size_last_edited=”on|phone” ul_font_size_tablet=”” ul_font_size_phone=”22px” ul_font_size_last_edited=”on|phone” z_index_tablet=”500″ locked=”off” global_colors_info=”{}”]<\/p>\n

I look forward to hearing from you:<\/strong><\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.4″ text_font_size=”12px” text_line_height=”1.6em” ul_font_size=”16px” custom_margin=”||10px||false|false” custom_padding=”0px|||||” text_font_size_tablet=”” text_font_size_phone=”14px” text_font_size_last_edited=”on|phone” ul_font_size_tablet=”” ul_font_size_phone=”22px” ul_font_size_last_edited=”on|phone” z_index_tablet=”500″ locked=”off” global_colors_info=”{}”]E-mail: m.frank@diecrew.de<\/a>
\nPhone: 0711\/13545-59<\/a>
\nLinkedIn: michafrank<\/a>[\/et_pb_text][et_pb_text _builder_version=”4.24.2″ text_font_size=”12px” text_line_height=”1.6em” ul_font_size=”16px” custom_margin=”20px||10px||false|false” custom_padding=”0px|||||” text_font_size_tablet=”” text_font_size_phone=”14px” text_font_size_last_edited=”on|phone” ul_font_size_tablet=”” ul_font_size_phone=”22px” ul_font_size_last_edited=”on|phone” z_index_tablet=”500″ locked=”off” global_colors_info=”{}”]<\/p>\n

or click directly here:<\/strong><\/p>\n

[\/et_pb_text][et_pb_button button_url=”https:\/\/diecrew.en\/contact\/” button_text=”Contact form” disabled_on=”off|off|off” admin_label=”Mehr Erfahren” module_class=”mehr-erfahren-spezialcrew” _builder_version=”4.27.4″ custom_button=”on” button_border_radius=”0px” button_letter_spacing=”1px” button_font=”|700||on|||||” button_use_icon=”off” custom_margin_tablet=”0px||0px||false|false” custom_margin_phone=”||0px||false|false” custom_margin_last_edited=”on|tablet” custom_padding=”||0px||false|false” z_index_tablet=”500″ custom_css_main_element=”height: 50px;” button_text_shadow_horizontal_length_tablet=”0px” button_text_shadow_vertical_length_tablet=”0px” button_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” saved_tabs=”all” locked=”off” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.24.2″ custom_padding=”|0px||0px|false|false” custom_padding_tablet=”” custom_padding_phone=”||40px||false|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/www.diecrew.de\/wp-content\/uploads\/2025\/03\/2023-Sandra_Seemann_011-website.jpg” alt=”Sandra Seemann” title_text=”Sandra Seemann” align=”right” align_tablet=”left” align_phone=”left” align_last_edited=”on|tablet” _builder_version=”4.27.4″ width=”80%” custom_margin=”||0px||false|false” custom_margin_tablet=”||0px||false|false” custom_margin_phone=”||||false|false” custom_margin_last_edited=”on|desktop” custom_padding=”|30px|||false|false” custom_padding_tablet=”25px|0px|10px||false|false” custom_padding_phone=”0px|0px|0px||false|false” custom_padding_last_edited=”on|phone” z_index_tablet=”500″ box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.24.2″ custom_padding=”|20px||0px|false|false” custom_padding_tablet=”” custom_padding_phone=”||40px||false|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.27.4″ text_font=”|300|||||||” text_font_size=”14px” custom_margin=”||10px||false|false” custom_padding=”||0px||false|false” text_font_size_tablet=”” text_font_size_phone=”18px” text_font_size_last_edited=”on|phone” z_index_tablet=”500″ text_text_shadow_horizontal_length_tablet=”0px” text_text_shadow_vertical_length_tablet=”0px” text_text_shadow_blur_strength_tablet=”1px” link_text_shadow_horizontal_length_tablet=”0px” link_text_shadow_vertical_length_tablet=”0px” link_text_shadow_blur_strength_tablet=”1px” ul_text_shadow_horizontal_length_tablet=”0px” ul_text_shadow_vertical_length_tablet=”0px” ul_text_shadow_blur_strength_tablet=”1px” ol_text_shadow_horizontal_length_tablet=”0px” ol_text_shadow_vertical_length_tablet=”0px” ol_text_shadow_blur_strength_tablet=”1px” quote_text_shadow_horizontal_length_tablet=”0px” quote_text_shadow_vertical_length_tablet=”0px” quote_text_shadow_blur_strength_tablet=”1px” header_text_shadow_horizontal_length_tablet=”0px” header_text_shadow_vertical_length_tablet=”0px” header_text_shadow_blur_strength_tablet=”1px” header_2_text_shadow_horizontal_length_tablet=”0px” header_2_text_shadow_vertical_length_tablet=”0px” header_2_text_shadow_blur_strength_tablet=”1px” header_3_text_shadow_horizontal_length_tablet=”0px” header_3_text_shadow_vertical_length_tablet=”0px” header_3_text_shadow_blur_strength_tablet=”1px” header_4_text_shadow_horizontal_length_tablet=”0px” header_4_text_shadow_vertical_length_tablet=”0px” header_4_text_shadow_blur_strength_tablet=”1px” header_5_text_shadow_horizontal_length_tablet=”0px” header_5_text_shadow_vertical_length_tablet=”0px” header_5_text_shadow_blur_strength_tablet=”1px” header_6_text_shadow_horizontal_length_tablet=”0px” header_6_text_shadow_vertical_length_tablet=”0px” header_6_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” locked=”off” global_colors_info=”{}”]Sandra Seemann<\/strong>
\nProject manager[\/et_pb_text][et_pb_divider color=”#dddddd” disabled_on=”off|off|off” module_class=”case-2-teiler” _builder_version=”4.24.2″ custom_margin=”20px||0px||false|false” custom_padding=”0px||0px||false|false” z_index_tablet=”500″ box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” locked=”off” global_colors_info=”{}”][\/et_pb_divider][et_pb_text _builder_version=”4.24.2″ text_font_size=”12px” text_line_height=”1.6em” ul_font_size=”16px” custom_margin=”0px||10px||false|false” custom_padding=”0px|||||” text_font_size_tablet=”” text_font_size_phone=”14px” text_font_size_last_edited=”on|phone” ul_font_size_tablet=”” ul_font_size_phone=”22px” ul_font_size_last_edited=”on|phone” z_index_tablet=”500″ locked=”off” global_colors_info=”{}”]<\/p>\n

I look forward to hearing from you:<\/strong><\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.4″ text_font_size=”12px” text_line_height=”1.6em” ul_font_size=”16px” custom_margin=”||10px||false|false” custom_padding=”0px|||||” text_font_size_tablet=”” text_font_size_phone=”14px” text_font_size_last_edited=”on|phone” ul_font_size_tablet=”” ul_font_size_phone=”22px” ul_font_size_last_edited=”on|phone” z_index_tablet=”500″ locked=”off” global_colors_info=”{}”]E-mail: s.seemann@diecrew.de<\/a>
\nPhone: 0711\/13545-32<\/a>
\nLinkedIn: Sandra Seemann<\/a>[\/et_pb_text][et_pb_text _builder_version=”4.24.2″ text_font_size=”12px” text_line_height=”1.6em” ul_font_size=”16px” custom_margin=”20px||10px||false|false” custom_padding=”0px|||||” text_font_size_tablet=”” text_font_size_phone=”14px” text_font_size_last_edited=”on|phone” ul_font_size_tablet=”” ul_font_size_phone=”22px” ul_font_size_last_edited=”on|phone” z_index_tablet=”500″ locked=”off” global_colors_info=”{}”]<\/p>\n

or click directly here:<\/strong><\/p>\n

[\/et_pb_text][et_pb_button button_url=”https:\/\/diecrew.en\/contact\/” button_text=”Contact form” disabled_on=”off|off|off” admin_label=”Mehr Erfahren” module_class=”mehr-erfahren-spezialcrew” _builder_version=”4.24.2″ custom_button=”on” button_border_radius=”0px” button_letter_spacing=”1px” button_font=”|700||on|||||” button_use_icon=”off” custom_margin_tablet=”0px||0px||false|false” custom_margin_phone=”” custom_margin_last_edited=”on|tablet” z_index_tablet=”500″ custom_css_main_element=”height: 50px;” button_text_shadow_horizontal_length_tablet=”0px” button_text_shadow_vertical_length_tablet=”0px” button_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” saved_tabs=”all” locked=”off” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

Making a WOW Impact in the Value Segment International product campaign for dormakaba’s new reversible key system.Making a WOW Impact in the Value Segment \u2039 BACKPositioning dormakaba’s new reversible key system revy in the competitive value-for-money segment through an emotional \u201cWOW!\u201d concept.THE INITIAL SITUATION:dormakaba, inventor of the reversible key and premium access solutions provider, faced […]<\/p>\n","protected":false},"author":8,"featured_media":34179,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[105,116,111,108],"project_tag":[],"class_list":["post-34220","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-campaigns-en","project_category-pos-en","project_category-sales-pos-en","project_category-social-media-en"],"acf":[],"yoast_head":"\nWOW! 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