{"id":20521,"date":"2024-01-09T18:00:41","date_gmt":"2024-01-09T17:00:41","guid":{"rendered":"https:\/\/www.diecrew.de\/case\/employer-and-employer-branding-campaign-for-euronics\/"},"modified":"2026-05-18T16:22:45","modified_gmt":"2026-05-18T14:22:45","slug":"euronics-employer-branding-campaign","status":"publish","type":"project","link":"https:\/\/www.diecrew.de\/en\/case\/euronics-employer-branding-campaign\/","title":{"rendered":"Employer branding campaign"},"content":{"rendered":"

[et_pb_section fb_built=”1″ disabled_on=”on|on|off” _builder_version=”4.23.4″ background_enable_color=”off” background_image=”http:\/\/www.diecrew.de\/wp-content\/uploads\/2024\/01\/INT_19_011_EUR-Recruiting-Header-Desktop.jpg” min_height=”450px” height=”450px” max_height=”450px” z_index_tablet=”500″ box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” locked=”off” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ module_class=”grau580-box” _builder_version=”4.16″ min_height=”350px” height=”350px” max_height=”350px” z_index_tablet=”500″ box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Banner + Text” _builder_version=”4.27.5″ header_text_color=”#FFFFFF” global_colors_info=”{}”]<\/p>\n

Employer branding campaign for EURONICS<\/h1>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ disabled_on=”off|off|on” _builder_version=”4.23.4″ background_color=”#969696″ background_image=”http:\/\/www.diecrew.de\/wp-content\/uploads\/2024\/01\/INT_19_011_EUR-Recruiting-Header-Mobile.jpg” min_height=”400px” height=”400px” max_height=”400px” z_index_tablet=”500″ box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” locked=”off” global_colors_info=”{}”][et_pb_row module_class=”grau580-box” _builder_version=”4.27.6″ min_height=”320px” height=”320px” max_height=”320px” custom_padding=”||0px||false|false” hover_enabled=”0″ z_index_tablet=”500″ custom_css_main_element=”display: flex;||flex-direction: column; \/* Stapelt den Inhalt vertikal *\/||justify-content: flex-end; \/* Schiebt alles nach unten *\/” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” locked=”off” global_colors_info=”{}” sticky_enabled=”0″][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Banner + Text” module_class=”one-small” _builder_version=”4.27.6″ header_text_align=”center” header_text_color=”#FFFFFF” custom_margin=”||||false|false” custom_padding=”||||false|false” hover_enabled=”0″ global_colors_info=”{}” header_font_size=”32px” sticky_enabled=”0″]<\/p>\n

Employer branding campaign for EURONICS<\/h1>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ custom_padding=”||50px|||” global_colors_info=”{}”][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.16″ custom_padding=”||||false|false” custom_padding_tablet=”||||false|false” custom_padding_phone=”0px||||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Small Headline” module_class=”copy-tiny” _builder_version=”4.27.5″ text_font=”|||on|||||” text_text_color=”#003D58″ text_letter_spacing=”0.5px” link_option_url=”javascript:history.go(-1)” locked=”off” global_colors_info=”{}”]\u2039<\/b> Back<\/strong><\/a>[\/et_pb_text][et_pb_text admin_label=”Big Headline” module_class=”two-copy” _builder_version=”4.27.5″ global_colors_info=”{}”]<\/p>\n

We are raising EURONICS’ visibility as an employer with location-based OOH headlines.<\/span><\/h2>\n

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hover_transition_delay_tablet=”0ms” hover_transition_delay_phone=”0ms” box_shadow_horizontal_tablet=”0px” box_shadow_horizontal_phone=”0px” box_shadow_vertical_tablet=”0px” box_shadow_vertical_phone=”0px” box_shadow_blur_tablet=”40px” box_shadow_blur_phone=”40px” box_shadow_spread_tablet=”0px” box_shadow_spread_phone=”0px” disabled=”%91object HTMLInputElement%93″ global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_divider color=”#dddddd” disabled_on=”on|off|off” module_class=”case-2-teiler” _builder_version=”4.16″ custom_margin=”30px|||” z_index_tablet=”500″ box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” global_colors_info=”{}”][\/et_pb_divider][et_pb_text admin_label=”Unsere Leistungen” module_class=”three-small” _builder_version=”4.27.5″ header_text_color=”#003D58″ header_3_text_color=”#003D58″ custom_margin=”||0px||false|false” locked=”off” global_colors_info=”{}”]<\/p>\n

THE INITIAL SITUATION:<\/h3>\n

[\/et_pb_text][et_pb_text _builder_version=”4.22.1″ text_font=”|300|||||||” text_font_size_tablet=”” text_font_size_phone=”18px” text_font_size_last_edited=”on|phone” z_index_tablet=”500″ text_text_shadow_horizontal_length_tablet=”0px” text_text_shadow_vertical_length_tablet=”0px” text_text_shadow_blur_strength_tablet=”1px” link_text_shadow_horizontal_length_tablet=”0px” link_text_shadow_vertical_length_tablet=”0px” link_text_shadow_blur_strength_tablet=”1px” ul_text_shadow_horizontal_length_tablet=”0px” ul_text_shadow_vertical_length_tablet=”0px” ul_text_shadow_blur_strength_tablet=”1px” ol_text_shadow_horizontal_length_tablet=”0px” ol_text_shadow_vertical_length_tablet=”0px” ol_text_shadow_blur_strength_tablet=”1px” quote_text_shadow_horizontal_length_tablet=”0px” quote_text_shadow_vertical_length_tablet=”0px” quote_text_shadow_blur_strength_tablet=”1px” header_text_shadow_horizontal_length_tablet=”0px” header_text_shadow_vertical_length_tablet=”0px” header_text_shadow_blur_strength_tablet=”1px” header_2_text_shadow_horizontal_length_tablet=”0px” header_2_text_shadow_vertical_length_tablet=”0px” header_2_text_shadow_blur_strength_tablet=”1px” header_3_text_shadow_horizontal_length_tablet=”0px” header_3_text_shadow_vertical_length_tablet=”0px” header_3_text_shadow_blur_strength_tablet=”1px” header_4_text_shadow_horizontal_length_tablet=”0px” header_4_text_shadow_vertical_length_tablet=”0px” header_4_text_shadow_blur_strength_tablet=”1px” header_5_text_shadow_horizontal_length_tablet=”0px” header_5_text_shadow_vertical_length_tablet=”0px” header_5_text_shadow_blur_strength_tablet=”1px” header_6_text_shadow_horizontal_length_tablet=”0px” header_6_text_shadow_vertical_length_tablet=”0px” header_6_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” global_colors_info=”{}”]EURONICS Deutschland eG is looking for employees. Recruiting is also an important and challenging topic for one of Germany’s largest electronics and electrical goods retailers.[\/et_pb_text][et_pb_text admin_label=”Unsere Leistungen” module_class=”three-small” _builder_version=”4.27.4″ header_text_color=”#003D58″ header_3_text_color=”#003D58″ custom_margin=”||0px||false|false” z_index_tablet=”500″ locked=”off” global_colors_info=”{}”]<\/p>\n

THE PROJECT OBJECTIVES:<\/h3>\n

[\/et_pb_text][et_pb_text _builder_version=”4.22.1″ text_font=”|300|||||||” header_font=”||||||||” text_font_size_tablet=”” text_font_size_phone=”18px” text_font_size_last_edited=”on|phone” z_index_tablet=”500″ text_text_shadow_horizontal_length_tablet=”0px” text_text_shadow_vertical_length_tablet=”0px” text_text_shadow_blur_strength_tablet=”1px” link_text_shadow_horizontal_length_tablet=”0px” link_text_shadow_vertical_length_tablet=”0px” link_text_shadow_blur_strength_tablet=”1px” ul_text_shadow_horizontal_length_tablet=”0px” ul_text_shadow_vertical_length_tablet=”0px” ul_text_shadow_blur_strength_tablet=”1px” ol_text_shadow_horizontal_length_tablet=”0px” ol_text_shadow_vertical_length_tablet=”0px” ol_text_shadow_blur_strength_tablet=”1px” quote_text_shadow_horizontal_length_tablet=”0px” quote_text_shadow_vertical_length_tablet=”0px” quote_text_shadow_blur_strength_tablet=”1px” header_text_shadow_horizontal_length_tablet=”0px” header_text_shadow_vertical_length_tablet=”0px” header_text_shadow_blur_strength_tablet=”1px” header_2_text_shadow_horizontal_length_tablet=”0px” header_2_text_shadow_vertical_length_tablet=”0px” header_2_text_shadow_blur_strength_tablet=”1px” header_3_text_shadow_horizontal_length_tablet=”0px” header_3_text_shadow_vertical_length_tablet=”0px” header_3_text_shadow_blur_strength_tablet=”1px” header_4_text_shadow_horizontal_length_tablet=”0px” header_4_text_shadow_vertical_length_tablet=”0px” header_4_text_shadow_blur_strength_tablet=”1px” header_5_text_shadow_horizontal_length_tablet=”0px” header_5_text_shadow_vertical_length_tablet=”0px” header_5_text_shadow_blur_strength_tablet=”1px” header_6_text_shadow_horizontal_length_tablet=”0px” header_6_text_shadow_vertical_length_tablet=”0px” header_6_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” global_colors_info=”{}”]Actually, there are two. EURONICS is a cooperative consisting of almost 1,000 brand participants. This means that the brand is mainly defined by this local presence. This does not make it easy for the EURONICS headquarters in Ditzingen to attract employees, especially in a very competitive environment of large, attractive employer brands.[\/et_pb_text][et_pb_text admin_label=”Unsere Leistungen” module_class=”three-small” _builder_version=”4.27.4″ header_text_color=”#003D58″ header_3_text_color=”#003D58″ custom_margin=”||0px||false|false” z_index_tablet=”500″ locked=”off” global_colors_info=”{}”]<\/p>\n

THE OUTCOME:<\/h3>\n

[\/et_pb_text][et_pb_text _builder_version=”4.22.1″ text_font=”|300|||||||” text_font_size_tablet=”” text_font_size_phone=”18px” text_font_size_last_edited=”on|phone” z_index_tablet=”500″ text_text_shadow_horizontal_length_tablet=”0px” text_text_shadow_vertical_length_tablet=”0px” text_text_shadow_blur_strength_tablet=”1px” link_text_shadow_horizontal_length_tablet=”0px” link_text_shadow_vertical_length_tablet=”0px” link_text_shadow_blur_strength_tablet=”1px” ul_text_shadow_horizontal_length_tablet=”0px” ul_text_shadow_vertical_length_tablet=”0px” ul_text_shadow_blur_strength_tablet=”1px” ol_text_shadow_horizontal_length_tablet=”0px” ol_text_shadow_vertical_length_tablet=”0px” ol_text_shadow_blur_strength_tablet=”1px” quote_text_shadow_horizontal_length_tablet=”0px” quote_text_shadow_vertical_length_tablet=”0px” quote_text_shadow_blur_strength_tablet=”1px” header_text_shadow_horizontal_length_tablet=”0px” header_text_shadow_vertical_length_tablet=”0px” header_text_shadow_blur_strength_tablet=”1px” header_2_text_shadow_horizontal_length_tablet=”0px” header_2_text_shadow_vertical_length_tablet=”0px” header_2_text_shadow_blur_strength_tablet=”1px” header_3_text_shadow_horizontal_length_tablet=”0px” header_3_text_shadow_vertical_length_tablet=”0px” header_3_text_shadow_blur_strength_tablet=”1px” header_4_text_shadow_horizontal_length_tablet=”0px” header_4_text_shadow_vertical_length_tablet=”0px” header_4_text_shadow_blur_strength_tablet=”1px” header_5_text_shadow_horizontal_length_tablet=”0px” header_5_text_shadow_vertical_length_tablet=”0px” header_5_text_shadow_blur_strength_tablet=”1px” header_6_text_shadow_horizontal_length_tablet=”0px” header_6_text_shadow_vertical_length_tablet=”0px” header_6_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” global_colors_info=”{}”]Attack is the best defense! Confidently present your benefits to the outside world and be vocal about them. Be visible and unmissable. We designed a simple, headline-based, fast OOH campaign (also adapted for Social Media channels) with a special media trick: individual motifs\/headlines to match the location of the billboard. So that people really feel addressed.[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.22.1″ custom_margin=”||0px||false|false” custom_padding=”0px||0px|||” locked=”off” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ width=”100%” max_width=”2560px” module_alignment=”center” custom_padding=”0px||0px|||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_image src=”http:\/\/www.diecrew.de\/wp-content\/uploads\/2024\/01\/INT_19_011_EUR-Recruiting-1920px-01-v2.jpg” alt=”Euronics Case” title_text=”INT_19_011_EUR-Recruiting 1920px 01-v2″ force_fullwidth=”on” _builder_version=”4.23.4″ custom_margin=”||0px||false|false” custom_padding=”||0px||false|false” filter_brightness=”101%” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ fullwidth=”on” _builder_version=”4.16″ locked=”off” collapsed=”off” global_colors_info=”{}”][et_pb_fullwidth_code _builder_version=”4.23.4″ custom_padding=”0px|||||” filter_saturate=”105%” filter_brightness=”91%” global_colors_info=”{}”]<\/p>\n

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[\/et_pb_fullwidth_code][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.22.1″ custom_margin=”||0px||false|false” custom_padding=”0px||0px|||” locked=”off” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ width=”100%” max_width=”2560px” module_alignment=”center” custom_padding=”0px||0px|||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_image src=”http:\/\/www.diecrew.de\/wp-content\/uploads\/2024\/01\/INT_19_011_EUR-Recruiting-1920px-03-1.jpg” alt=”Euronics Case” title_text=”Euronics Case” force_fullwidth=”on” _builder_version=”4.23.4″ custom_margin=”||0px||false|false” custom_padding=”||0px||false|false” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

Employer branding campaign for EURONICSEmployer branding campaign for EURONICS\u2039 BackWe are raising EURONICS’ visibility as an employer with location-based OOH headlines.THE INITIAL SITUATION:EURONICS Deutschland eG is looking for employees. Recruiting is also an important and challenging topic for one of Germany’s largest electronics and electrical goods retailers.THE PROJECT OBJECTIVES:Actually, there are two. EURONICS is a […]<\/p>\n","protected":false},"author":8,"featured_media":26148,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[105,107,113,108,114],"project_tag":[],"project_collection":[],"class_list":["post-20521","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-campaigns-en","project_category-film-animation-en","project_category-online-marketing-en","project_category-social-media-en","project_category-strategy-en"],"acf":[],"yoast_head":"\nEmployer branding campaign: EURONICS as an employer | DIE CREW AG<\/title>\n<meta name=\"description\" content=\"Find out more about EURONICS' employer branding campaign. 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